The Blog and Pony Show

Archive for March, 2017

Schifino Lee - 2:45 pm March 23, 2017

Schifino Lee Expands Social Circle

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With social media’s explosive growth making it one of the most powerful weapons in the marketing arsenal, we wanted to add more firepower to our social media team. Our latest weapon is Kate Dempsey, SL’s new Social Community Coordinator.

Kate’s talent in navigating the endlessly evolving intricacies of social platforms comes from years of experience as a Social Media Manager at Savannah List For Less and as a PR professional at The Brandman Agency in New York City. Once she received her Bachelor of Arts degree in Media Communications from Florida State University, she headed to Tampa to take on a new challenge.

Well-armed with an intuitive knack for strategic thinking (and quoting 80’s movies), Kate assists in social content creation, managing client social media calendars, and spreading the word about our clients’ offerings to every corner of the Internet. Her expertise compliments our talented team of digital sharpshooters in the Social Media department by taking perfect aim in targeting our client’s audiences and building relevant connections through influencer marketing. Kate’s unique skillset in digital branding makes her a perfect fit for Schifino Lee: smart, crafty, and here to put the world at your fingertips.

Feel free to send her a welcoming email at kate.dempsey@schifinolee.com.

Schifino Lee - 4:54 pm March 9, 2017

At the 2017 Addy Awards, Seven is Schifino Lee’s Lucky Number

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All the outstanding work we did for clients last year continues to win big at award shows. Schifino Lee’s latest recognition came in mid-February at the 2017 AAF Tampa Bay Awards Gala, where we scored two Gold and five Silver awards.

Our award-winning work spanned a broad range of categories, from videos to out-of-home to digital to integrated campaigns; it also spanned a broad mix of clients, including the Tampa Museum of Art, Waypoint Capital Partners, the Clemente Museum, and Scream-A-Geddon. Several winners will advance to the Fourth District ADDY Awards where they’ll compete for the chance to go to the big national show in June.

“We’re proud to have another strong showing at the ADDY Awards this year,” said Ben Lee, Principal and Co-Founder of Schifino Lee Advertising + Branding. “It’s further proof of our focus on delivering the best quality work for our clients.”

The American Advertising Awards (the ADDYs) is the advertising industry’s largest and most representative competition, attracting over 40,000 entries every year in local Ad Club competitions. The mission of the American Advertising Awards is to recognize and reward the creative spirit of excellence in the art of advertising.

To see how we can bring the same award-winning strategic and creative thinking to your next project, contact us