The Blog and Pony Show

Schifino Lee - 1:53 pm December 12, 2014

Help “Sabrastian” Find a Home for the Holidays

Posted in Advertising, Agency News, Branding, Design, Digital, Florida, Misc Fun, Social Media, Tampa Bay Happenings

                    This year, in keeping with our tradition of Random Acts of Merry, the Schifino Lee team is putting our considerable creative talents to work helping a pair of “adoption-challenged” canines find a loving home in time for the holidays. To hear their touching backstory, see [...]

Schifino Lee - 1:46 pm December 11, 2014

Schifino Lee Advertising + Branding Wins Six National MarCom Awards

Posted in Advertising, Agency News, Branding, Client News, Florida, Media, Press Release, Tampa Bay Happenings

  Schifino Lee was presented six 2014 MarCom Awards honoring its creative advertising campaigns for Ameriflight, Sweetwater Organic Community Farms, Tampa’s Lowry Park Zoo, P&S Transportation, and the Hillsborough County Bar Foundation. The MarCom Awards are judged by the Association of Marketing and Communication Professionals, an international organization which consists of several thousand leading creative [...]

Schifino Lee - 11:46 am November 19, 2014

New Branding for An Established Leader: Great Insights + Passions = Greater Outcomes

Posted in Advertising, Agency News, Branding, Client News, Design, Digital, Florida, Graphic Arts, Tampa Bay Happenings

Tindale Oliver has provided industry-leading planning, design and engineering to public and private sector clients throughout the United States since 1989. However, the company’s image and message had not kept pace with its national growth and expansion of service offerings. So Schifino Lee was engaged to refresh Tindale Oliver’s branding, website and collateral as part [...]

Schifino Lee - 5:10 pm November 5, 2014

Schifino Lee Advertising + Branding Honored with Three Davey Awards

Posted in Advertising

Schifino Lee was recently presented three Davey Awards honoring its creative advertising campaigns for HOPCO Foodservice Marketing, the Hillsborough County Bar Association’s Law and Liberty Dinner, and Lowry Park Zoo’s WaZoo Beer Fest.  The Davey Awards are judged and presented by The Academy of Interactive and Visual Arts. The Davey Awards are international creative awards [...]

Schifino Lee - 3:15 pm October 30, 2014

What Is In a Name?

Posted in Advertising, Branding

Dayton Hudson Corporation became Target and has shown growth in the billions. The Quarrymen became The Beatles and took the world by storm. In 2010, Schifino Lee helped Network Liquidators become  VOLOGY and it has grown into a  $100 million+ success story today. Our philosophy is: A brand’s culture guides its name choices.  A name [...]