Comments for Schifino Lee - Tampa Advertising and Branding Agency http://schifinolee.com Advertising and Branding Wed, 05 Oct 2011 04:53:17 +0000 hourly 1 http://wordpress.org/?v=3.3.1 Comment on Mad Men with wings? by Evan Brownstein http://schifinolee.com/misc-fun/mad-men-with-wings/#comment-2205 Evan Brownstein Wed, 05 Oct 2011 04:53:17 +0000 http://schifinolee.com/?p=2013#comment-2205 Once again, the tastes of media-centric critics and The Public (a.k.a. the ultimate audience/customers for businesses) seem to diverge: Pan Am on Sunday night plummeted 28 percent from its debut deliveries, averaging 7.75 million viewers in ABC’s 10 p.m. time slot. The period piece also dropped 17 percent in the crucial 18-49 demo, notching a 2.5 rating/6 share per preliminary Nielsen live-plus-same-day data. Once again, the tastes of media-centric critics and The Public (a.k.a. the ultimate audience/customers for businesses) seem to diverge:

Pan Am on Sunday night plummeted 28 percent from its debut deliveries, averaging 7.75 million viewers in ABC’s 10 p.m. time slot.

The period piece also dropped 17 percent in the crucial 18-49 demo, notching a 2.5 rating/6 share per preliminary Nielsen live-plus-same-day data.

]]> Comment on Translating complex ideas into compelling creative messages (and Chinese) by Isaiah Carollo http://schifinolee.com/advertising/simplifying-complex-ideas-into-compelling-creative-messages-and-chinese/#comment-1786 Isaiah Carollo Sun, 28 Aug 2011 00:40:35 +0000 http://schifinolee.com/?p=1662#comment-1786 Someone I work with visits your site frequently and recommended it to me to read as well. The writing style is superior and the content is relevant. Thanks for the insight you provide the readers! Someone I work with visits your site frequently and recommended it to me to read as well. The writing style is superior and the content is relevant. Thanks for the insight you provide the readers!

]]> Comment on why american villages are safe from typhoons. by Jamal Moscoso http://schifinolee.com/misc-fun/why-american-villages-are-safe-from-typhoons/#comment-1736 Jamal Moscoso Mon, 22 Aug 2011 21:51:02 +0000 http://schifinolee.com/?p=1760#comment-1736 Thanks for the post. I'm sending this page to a few friends of mine. I also posted this link on my Facebook page to help you guys get some traffic. Thanks for the post. I’m sending this page to a few friends of mine. I also posted this link on my Facebook page to help you guys get some traffic.

]]> Comment on Schifino Lee partners with four Tampa Bay brands growing as fast as their businesses by Jonny http://schifinolee.com/advertising/schifino-lee-partners-with-four-tampa-bay-brands-growing-as-fast-as-their-businesses/#comment-1706 Jonny Fri, 19 Aug 2011 19:03:33 +0000 http://schifinolee.com/?p=1934#comment-1706 I agree. So many companies are so busy walking the walk and talking the talk that they forget about looking the look. This post inspired me to give my blog a little lovin'. I wrote an article and put a more pixel-based spin on it. If you wanna check it out feel free. It's on my home page. I agree. So many companies are so busy walking the walk and talking the talk that they forget about looking the look. This post inspired me to give my blog a little lovin’. I wrote an article and put a more pixel-based spin on it. If you wanna check it out feel free. It’s on my home page.

]]> Comment on Is Facebook The New and Improved Yellow pages? by Alison http://schifinolee.com/advertising/is-facebook-the-new-and-improved-yellow-pages/#comment-1643 Alison Mon, 15 Aug 2011 19:46:22 +0000 http://schifinolee.com/?p=1951#comment-1643 The only thing that Facebook has going for them right now is that they have a massive user base that is returning. They aren't doing anything innovative though. But neither is anyone else. The only thing that Facebook has going for them right now is that they have a massive user base that is returning.

They aren’t doing anything innovative though.

But neither is anyone else.

]]> Comment on Am I a hip-hop hamster? by Martin http://schifinolee.com/advertising/am-i-a-hip-hop-hamster/#comment-1127 Martin Wed, 22 Jun 2011 22:55:15 +0000 http://schifinolee.com/?p=1572#comment-1127 You can get with this, or you can get with that I think you'll get with this, for this is where it's at You can get with this, or you can get with that
I think you’ll get with this, for this is where it’s at

]]> Comment on My long, hot summer by Paola Schifino http://schifinolee.com/agency-news/my-long-hot-summer/#comment-1065 Paola Schifino Mon, 13 Jun 2011 18:56:04 +0000 http://schifinolee.com/?p=1753#comment-1065 Welcome to the real world where you will find an array of glamourous and not so glamourous clients but where all are equally deserving of great brand stories. Welcome to the real world where you will find an array of glamourous and not so glamourous clients but where all are equally deserving of great brand stories.

]]> Comment on why american villages are safe from typhoons. by Paola Schifino http://schifinolee.com/misc-fun/why-american-villages-are-safe-from-typhoons/#comment-907 Paola Schifino Thu, 02 Jun 2011 14:48:45 +0000 http://schifinolee.com/?p=1760#comment-907 Very funny guys. In a way it all goes back to branding. "Coastal village inundated by Typhoon." is not on brand strategy for the US. If we had to write a creative brief for our beloved US of A what would it say? Very funny guys. In a way it all goes back to branding. “Coastal village inundated by Typhoon.” is not on brand strategy for the US. If we had to write a creative brief for our beloved US of A what would it say?

]]> Comment on Baa Baa Black (leather) Sheep by Eric Leventhal http://schifinolee.com/interactive/baa-baa-black-leather-sheep/#comment-837 Eric Leventhal Wed, 18 May 2011 15:30:41 +0000 http://schifinolee.com/?p=1626#comment-837 UPDATE: Zynga has created this video about what the residents of Farmville think of their new neighbor. http://www.youtube.com/watch?feature=player_embedded&v=aqVUmnPLnBA UPDATE:

Zynga has created this video about what the residents of Farmville think of their new neighbor.

http://www.youtube.com/watch?feature=player_embedded&v=aqVUmnPLnBA

]]> Comment on Extreme niche marketing by Paola Schifino http://schifinolee.com/advertising/extreme-niche-marketing/#comment-816 Paola Schifino Tue, 10 May 2011 18:14:55 +0000 http://schifinolee.com/?p=1603#comment-816 Reliable cars for the most part but unfortunately for Honda this is probably one of the worst automotive campaigns on air. Would love to get my hands on that Creative Brief! Reliable cars for the most part but unfortunately for Honda this is probably one of the worst automotive campaigns on air. Would love to get my hands on that Creative Brief!

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