Ameriflight
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Despite being the leader in the FAR 135 air cargo industry for some time, Ameriflight’s branding failed to communicate their size, expertise and quality of service. They still looked like a smaller player rather than a valued partner to the likes of FedEx and UPS.

Ameriflight's Responsive Parallax Website Design

Visit Ameriflight.com

Solution

Based on the insight that Ameriflight became the largest regional air cargo carrier in the world largely by over-delivering on client expectations, we rebranded them around the concept of going “Above & Beyond”. Their new branding was supported by a website, unique photography, print collateral, email blasts and public relations. By giving them a more contemporary look and voice, along with a truly innovative skyward-scrolling website, we’re literally and figuratively helping them soar to new heights.

Ameriflight Tradeshow Booth Design

 

 

Results

Since the campaign’s launch in Fall of 2014:

<p>Awareness has increased</p>

Awareness has increased

<p>Morale has increased within the company</p>

Morale has increased within the company

<p>2015 district Silver Addy Award, local Gold Addy Award, 2014 MarCom Platinum Award</p>

2015 district Silver Addy Award, local Gold Addy Award, 2014 MarCom Platinum Award

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