Month: April 2012

Schifino Lee to present branding tips, best practices and case studies at April 30th Chamber event.

The Greater Tampa Chamber of Commerce brings together the leaders of our area’s most powerful businesses to learn from each other, share ideas and promote best practices. As part of its monthly Competitive Edge Series, the Chamber is hosting a special program on Monday, April 30, 2012 called “Intersection: How Madison Avenue Creates Value for […]

Quaker Oats prepares Larry for bikini season

When a long-established brand like Quaker Oats decides to refresh their logo the advertising world pays attentions. Schifino Lee wanted to know the details behind the new Larry and the new look, so we investigated. The makeover was moderate but very effective to convey the message Quaker Oats is selling its consumers, “energy and healthy […]

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