Amanda Koenn

Six Ways Marketing Strategy Drives Enterprise Value

Six Ways Marketing Strategy Drives Enterprise Value enterprise value, advertising agency, Tampa, CMO, marketing, digital

A recent article published by Forbes identifies the importance of marketing strategy and how it drives enterprise value. A clear marketing strategy is critical to the success of your campaign and overall growth of your organization. Every organization has their own unique set of characteristics that can determine their success. Organizations are growing by using […]

Tips From the Bottom Looking Up: A Young Creative’s Guide to Fostering Creativity in the Workplace

Tips From the Bottom Looking Up: A Young Creative’s Guide to Fostering Creativity in the Workplace

Disclaimer: I am not a writer by trade, so bear with me on this. There’s about a 65% chance of unintentional grammatical errors and run-on sentences. Now, I’d like to discuss the fragile nature of creativity in an agency environment. Creativity is a magnificent, deceitful, elusive unicorn that taunts you from behind your computer screen. […]

3 Ways to Ignite Your Ad Content in 2018

3 Ways to Ignite Your Ad Content in 2018

Digital technology is completely rewiring our brains. Fewer people pick up books, and more can’t put down their phones. This is creating significantly shorter attention spans, and it’s also making a lot more noise: Americans are now exposed to up to 10,000 ads per day. I started my career in digital, and spent several years […]

Social Media: Brands rooted in friendship

Social Media: Brands rooted in friendship

Working in social media exposes me to a lot of information… constantly. From viral videos and celebrity news, to politics, memes, and #InsertNationalSomethingDayHere, I see it all.  And that’s not including the posts about my neighbor getting engaged, cousin Susan’s twins on the first day of preschool, and a funny video of that guy from […]

The teachings of a teenage heartthrob.

The teachings of a teenage heartthrob.

Patrick Verona is dreamy. Anyone who has ever seen 10 Things I Hate About You will attest to that fact. To the men reading this, don’t lie to yourself, you know it too. But he’s more than a pretty face. And in the hundreds of times I’ve watched that cinematic masterpiece play out on my […]

Schifino Lee

Hey! We noticed you noticing us.

How about we get to know each other a bit better…
What Brought You Here?
Can we send you super cool emails of relevant topics to your business and the occasional check in?