Category: Client News

Amphenol Custom Cable: Making the Complex Clear

Amphenol Custom Cable: Making the Complex Clear custom cable website

Amphenol Custom Cable, a cable provider from concept to connection, future-proofs companies defining the future. Schifino Lee was tapped to help Custom Cable redefine how they present themselves by crafting their brand story in a modern, approachable way. Our teams worked side-by-side to bring their vision to life.  First, our teams had a deep discovery session with the client. Then, we visited Custom Cable’s production facility to best understand their business from the inside out. From there, we focused on […]

Colwill Engineering: A Brand Refresh Built to Succeed

Colwill Engineering: A Brand Refresh Built to Succeed

Last year, our friends at Colwill Engineering reached out to us to help them build a stronger brand for their business. We were asked to tell the full story and value of having all design/build services within one cohesive company. And, they asked us to develop a mobile-first, best-in-class website. (So, we got to work.)  As we always do, branding begins with a Discovery process […]

Schifino Lee Helps Cross-Bay Ferry Achieve Big Ridership Gains

Schifino Lee Helps Cross-Bay Ferry Achieve Big Ridership Gains The Cross Bay Ferry

The Cross-Bay Ferry is having an exceptional third season in Tampa Bay. Ridership is up over 40% compared to last year, and up over 100% compared to its first season. The ferry service, which travels between downtown St. Petersburg and downtown Tampa, has carried over 45,000 passengers in the past four months alone. Schifino Lee […]

The International Palm Society Chooses Schifino Lee for New International Awareness Campaign

The International Palm Society Chooses Schifino Lee for New International Awareness Campaign Young woman in hat on tropical vacation

International Palm Society looks to increase their reach and maximize donations Tampa, Fla., Feb. 18 – The International Palm Society has engaged Schifino Lee, Tampa-based advertising and branding agency, to increase brand engagement, awareness and donations for its society. The International Palm Society (IPS), a global nonprofit that’s worked to protect palm trees around the […]

Facebook Pixel: Digital Marketing’s Holy Grail

Facebook Pixel: Digital Marketing’s Holy Grail How to use the Facebook Pixel to measure ROI

Since social media’s inception, measuring its effectiveness in marketing has been a topic hotter than the Carolina Reaper. However, over time, social platforms have evolved and are becoming more sophisticated. Brands aren’t going to accept “reach” as a quality metric anymore and Facebook has taken notice. Enter the Facebook Pixel. It’s a simple piece of […]

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