Amphenol Custom Cable, a cable provider from concept to connection, future-proofs companies defining the future. Schifino Lee was tapped to help Custom Cable redefine how they present themselves by crafting their brand story in a modern, approachable way. Our teams worked side-by-side to bring their vision to life. First, our teams had a deep discovery session with the client. Then, we visited Custom Cable’s production facility to best understand their business from the inside out. From there, we focused on […]
Category: Client News
Colwill Engineering: A Brand Refresh Built to Succeed
Last year, our friends at Colwill Engineering reached out to us to help them build a stronger brand for their business. We were asked to tell the full story and value of having all design/build services within one cohesive company. And, they asked us to develop a mobile-first, best-in-class website. (So, we got to work.) As we always do, branding begins with a Discovery process […]
Schifino Lee Helps Cross-Bay Ferry Achieve Big Ridership Gains
The Cross-Bay Ferry is having an exceptional third season in Tampa Bay. Ridership is up over 40% compared to last year, and up over 100% compared to its first season. The ferry service, which travels between downtown St. Petersburg and downtown Tampa, has carried over 45,000 passengers in the past four months alone. Schifino Lee […]
The International Palm Society Chooses Schifino Lee for New International Awareness Campaign
International Palm Society looks to increase their reach and maximize donations Tampa, Fla., Feb. 18 – The International Palm Society has engaged Schifino Lee, Tampa-based advertising and branding agency, to increase brand engagement, awareness and donations for its society. The International Palm Society (IPS), a global nonprofit that’s worked to protect palm trees around the […]
Facebook Pixel: Digital Marketing’s Holy Grail
Since social media’s inception, measuring its effectiveness in marketing has been a topic hotter than the Carolina Reaper. However, over time, social platforms have evolved and are becoming more sophisticated. Brands aren’t going to accept “reach” as a quality metric anymore and Facebook has taken notice. Enter the Facebook Pixel. It’s a simple piece of […]
