Category: Florida

Schifino Lee repositions NorthStar in new “Bank Up” campaign

With Florida’s economy on the rise, NorthStar Bank sought to redefine the banking experience for Tampa Bay area businesses. NorthStar engaged Schifino Lee to create an equally compelling brand strategy that positions them as the community bank for the business community. Through discovery, Schifino Lee discerned that NorthStar’s target audience wants a business bank that’s […]

Marine Towing Dedication Ceremony

Schifino Lee and Press Marketing helped Marine Towing with the dedication ceremony of its newest tugboat, “Patriot” to the Port of Tampa last night at Channelside. In addition to Steve Swindal, Chairman of Marine Towing, Major Bob Buckhorn spoke at the dedication. The 150+ guests who attended the dedication ceremony toured the new tug and enjoyed […]

New TV campaign targets families affected by drug addiction

The Phoenix House is a drug & alcohol rehabilitation organization with over 120 programs throughout the United States. Although the Phoenix House helps thousands of people annually, there is still a large barrier to getting people the help they need. Since many patients come in via referral, it is important that those with loved ones […]

Website Wins Award of Excellence

Greater Tampa Chamber of Commerce has received an Award of Excellence in a national competition sponsored by the American Chamber of Commerce Executives (ACCE), a national association of professionals who manage chambers of commerce. The Chamber received the award for their TampaMediaCenter.com website and campaign launched by Schifino Lee Advertising & Branding in advance of the […]

Florida Museum of Photographic Arts launches new website to coincide with museum’s move to new downtown Tampa location

Schifino Lee takes unusual design approach to showcase photography on website To better capture the essence of its photography exhibits and complement its new location, the Florida Museum of Photographic Arts (FMoPA) commissioned Tampa branding agency Schifino Lee to create a new website for the nonprofit museum. The new site, www.FMoPA.org,, coincides with the museum’s […]

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