Branding, Web design, web development, purpose book

Peoples Gas

Clean, clear natural gas from TECO Peoples Gas is a valuable natural resource that helps fuel the entire state of Florida. Our job was to raise awareness of the fact that Peoples Gas is vital to Florida’s future.
Teco People's Gas

Challenge:

Natural gas faces mounting criticism as a fossil fuel. Our goal was to educate both the public and the state’s decision-makers that natural gas is actually a safe, environmentally friendly natural resource that is of critical importance to Florida, both economically and environmentally.

Solution:

Schifino Lee rewrote the narrative for Peoples Gas with a new branding theme and integrated campaign, changing perceptions and educating the public how natural gas is a sustainable, reliable and safe domestic energy solution for the state of Florida and beyond.
Pega Book
People's Gas site
Schifino Lee

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